The Influence of Big Five Personality Traits on Perceived Travel Risk and Travel Intention During COVID-19 Pandemic

نویسندگان

چکیده

Penelitian ini bertujuan untuk mengetahui pengaruh ciri kepribadian terhadap persepsi risiko berwisata dan minat wisatawan Indonesia di masa pandemi Covid-19. Ciri digali dari perspektif teori Big Five Personality Traits. Survei secara daring disebarkan kepada 202 responden yang mengisi kuisioner lewat Google form. menggunakan SEM-PLS pengolahan data primer. Hasil penelitian menunjukkan bahwa lima kepribadian, hanya conscientiousness berpengaruh signifikan berwisata. Persepsi negatif Selanjutnya, terbukti merupakan mediator pengaruhnya berwisata.
 
 ABSTRACT
 This study aims to determine the effect of personality traits on travel perceived risk and intention Indonesian tourists during Covid-19 pandemic era. The online survey was distributed respondents who filled out questionnaire via forms. uses for primary processing. results showed that big five traits, only trait had a significant risk. Tourists’ negative interest. Further, tourists’ its influence intention.

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ژورنال

عنوان ژورنال: Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan

سال: 2022

ISSN: ['2302-8890', '1978-2853']

DOI: https://doi.org/10.24843/matrik:jmbk.2022.v16.i02.p10